Promotional Materials
(click on image to view and download full-size version)

Banner  |  Booklet  |  Business Cards  |  Daisy Pot  |  Fact Sheets  |  Flier
Header/Side Labels  |  Healthy Garden Flier  |  Healthy Gardening Workshop  |  Labels
Magnets  |  Name Badges  |  Pest or Pal Guide  |  Poster  |  Rack Labels  |  Recruitment Booklet  |  Shelf Talker

Banner:
The banner (72" x 24") has multi-purposes and can be used indoors - as well as outdoors. It can be placed on the front of a table or hung from the ceiling. It is made from 16 oz. vinyl with UV InkJet.


Booklet:

 

This booklet includes the Our Water - Our World fact sheet series, in addition to information on the OWOW program, Integrated Pest Management (IPM) and Resources (e.g. books, websites, organizations and mail-order houses).

 


Business Cards:
This is a card that is the same size as a business card. The back side of it can be used to customize information for a particular community. For example, in Marin County, CA it is used to give out the telephone number of the HHW facility (i.e. where to dispose of pesticides), who to call for illegal discharges to creeks, and where to get more information on less toxic pesticides.


Daisy Pot:
The flower came from the City of Palo Alto, CA and should print "as is" for letter-sized paper. Legal-sized paper should also work. If your printer options allow it, the easiest way to print legal size is to print from the “Print with Preview” and check the box to “Scale to Fit Media.” Print out both sides of daisy. Daisy Front. Daisy Back

If you are printing on heavier stock and can’t tell if they are exactly back to back, cut them out separately before you laminate. Glue the top halves together, remembering that later you’ll want to stick a pencil up the middle for a stem/support.

Laminate them together using a sturdy 10 or 20 mil envelope (counting thickness of both sides of the envelope). Otherwise the flower will flop over. Cut out the flower and stick your pencil stem up the middle between the layers. Glue the leaves together with the pencil inside. Don’t glue the paper together where the pencil goes! The pencil itself may or may not stick with your glue but can be reinserted.

Print the OWOW Earth logo. For the letter-size flower , use an 8” diameter logo for a 7” pot. Make a hole in the middle of the circle just big enough to hold the pencil stem tightly.


Flier:

 

This flier was developed so individual "partners" in the OWOW program can use it to announce upcoming store trainings or community educational events and/or workshops taking place in a retail store.

 


Header/Side Label:

The header (9.5" x 12") was placed at the top of the literature rack and the side panel (4" x 34") was placed on the side of the rack. These items helped to draw attention to the fact sheet display.

 

 


Healthy Gardening Flier:

 

This flier was developed by Central Contra Costa Sanitary District. They orginally developed the Our Water Our World Program. It is very useful as a table-top display. You can place announcements of workshops in front of it.

 


Healthy Gardening Workshop:

 

To educate the general public about "healthy gardening", workshops and seminars are held in various communities. The flier to your right is an announcement of the workshop held in one of those communities. Some jurisdictions charge, others offer it for free. The downloadable flier can be customized to suit the needs of a particular municipality. It is available with a registration form and without. Some workshops included an extensive resource binder for each participant. To view the Table of Contents of this
binder, click here.

 


Labels:

These stickers are similar to the "Property of" labels used for the literature racks. They fit on number 6878 Avery Labels (same as "Property of" stickers) . They can be customized with your organization's name and placed on folders that contain OWOW fact sheets, etc.

Spanish Language Labels

 


Magnets:

This magnet (3" wide x 3.75" long)is made available to promote the Our Water - Our World website and is distributed through various venues. The Our Water - Our World logo (i.e. the globe) in the center of the magnet can be punched out and used as a second magnet. The resulting "hole" then becomes a picture frame - a space to place your favorite photo!

 


Name Badges:
This is a "template" for Name Badges that can be worn to help identify those involved in doing community events - especially "tablings" in retail stores. When printing, use the following labels or their equivalent:

Avery Labels for Color Laser & Copier (If you're using an ink-jet printer, you'll probably need a different item number) 2" x 3-3/4" 25 Sheets, 8 Labels per Sheet, 200 Total Labels Item #6873 Price $15.25

These are "sticky-back" labels.
When printing, make sure you do it for the full page at 100%.
The label is on the Avery web site at the following address, if you need to access it:
Click Here for Avery


Pest or Pal Activity Guide for Kids:
This booklet was modified from "The Pest Patrol" originally developed by the Minnesota Department of Agriculture and distributed by U.S. EPA, Office of Pesticide Programs. It was revised for California Kids and although it was distributed as part of a teacher training through a Prop 13 grant from the State Water Resources Control Board, it also "stands alone" - providing students (particularly in grades 2 - 5) with fun activities and useful information. Adults find it helpful, too!

( Click here for the Table of Contents found in the teacher resource binder distributed as part of the training. Click here to view a sample flier advertising the teacher workshop. The flier was created in a format that allowed the information to be customized by individual co-sponsors.)

 


Poster:

 

The poster (36" x 26") has multiple uses - e.g. it can be placed in participating retail stores or it can be used to attract attention at community events. It can also be laminated to extend its useful life.

 


Rack Labels:
Use with Avery Shipping Labels Number 6878 were 3 3/4" x 4 3/4"). Literature Rack Label (3.75" x 4.75") - This was placed on the literature racks (58 1/2" H, 20 pockets, heavy duty steel), provided to each retail store partner, for displaying the fact sheets. It served as a reminder that the rack belonged to the local government agency sponsoring the program, and was not the property of the store. In the white space, the name of the participating local government sponsor was included - along with a phone number. This made it convenient for retail store staff to call their local government contact if they needed anything.


Recruitment Booklet:
This booklet was developed as part of the original OWOW program. Minor modifications were done in 2003 but the graphics still reflect those from the original program. The booklet was used to encourage retail store partnerships.

 

 


Shelf-talker (2008):
This revised shelf-talker was introduced in Spring 2006. Wording was changed to reflect products that are less toxic to people and pets. It was also changed to make it more easily adaptable when shelf space is at a premium - e.g. the OWOW logo (with the daisy on the reverse side) can be creased and can stick out in the aisle if necessary, as opposed to laying snug against the shelf.

Also available in Spanish.


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